Social networking sites can appear very alluring to businesses. After all, the usage statistics continue to climb – with Forrester estimating that 75% of Australian adults logging on to a social networking site each month. Clearly there are a range of use cases around this figure – but nevertheless, the volume, interest and levels of [...]
Entries Tagged as 'Branding'
Micro-transactions and Why Twitter Will Transform Your Brand
March 30th, 2009 2 Comments
Over the last three months or so, there has been an amazing upsurge in the use of Twitter. This micro-blogging platform that allows you to broadcast to your personal network (and to the world) in short, 140 character blasts — has been growing at a phenomenal rate over the last 12 months — and seems [...]
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