Over the years, our dear friend “Anon” has written poetry, musings and songs. They often leave me feeling romanticism, or wonder whom the soul is behind such writings that are lamenting on life. For me there has been a lovely mystery around poem’s written by Anon; I ponder, was the author’s name simply lost? Were [...]
Entries Tagged as 'Operations'
Social Media No Longer Experimental
April 7th, 2009 No Comments
Some time ago a group of Fortune 1000 companies got together to understand, discuss and evaluate the impact of social media on their businesses. The Blog Council, operated by Andy Sernovitz’s Gas Pedal, has 45 big business members – including my own employer, SAP. And although I have no input to the Blog Council, there [...]
Tags:
Highlights from SMX Sydney 2009 Conference
April 5th, 2009 No Comments
Social Media and the Mobile Web were strong themes at the recently concluded SMX Sydney 2009 conference The best 3 speakers on these topics were: Cindy Krum (Founder of Rank-Mobile) Cindy says that organisations should remember that the mobile internet is very different from the internet access people have from their desktop computers because of [...]
Tags:
Your Own Digital Media Dashboard
March 26th, 2009 No Comments
When I first moved into an official marketing role some years ago, my first major project was to consolidate all collateral – from brochures and presentations right through to the company’s website. There was plenty to do, and I was given a free reign. And while I was busily creating collateral, print ads, presentations, Flash [...]
Tags: